Sara El Kareh
Persuasion is something we found ourselves in need of very frequently. It plays a major role in encouraging someone indirectly to help you reach what you aim at. Like all other skills, persuasion can be acquired and learnt, and the first thing to learn to make it work, is to figure out what does not work first.
Towards successful persuasion, you may face many barriers, including the following:
- You may think that you are a better persuader than the one you actually are, therefore, you will stop improving your skills. Alternatively, examine your skills deeper and work on enhancing poor ones.
- You will tend to try very hard to persuade someone which will push people away faster than you may think.
- You may not be able to do the effort needed for achieving your objective, and people are free either to do a little for you or nothing at all.
- You will tend to talk more than required. Instead, take a while to hear what the people you are trying to persuade have to say.
- You may give too much detail which do not interest other people, but instead confuses them. Tell them what they want to hear.
- To get what you want, you will sound so desperate sometimes which people can directly notice.
- Signs of fear will show. This will make you stop wanting to persuade.
- Lack of preparation will make the listeners see through you and notice how much you are concerned about your time, more than theirs.
- You may make suppositions about the people you are trying to persuade, without being ready to use new available effective information.
- You will tend to ignore the importance of the conversation overall. Instead, you must get involved in the conversation as of the start.
On the other hand, successful persuasion is admired by other people. According to researchers, emotional factors play the major role, since persuaders usually keep promises, hold responsibility, they are honest and truthful, they know what they want, they believe in what they want, and at the same time, they are entertaining. Therefore, there are many skills you need to work on in order to be a successful persuader. At first, you should be self-confident and emotionally smart. You have to believe that you can make it.
Moreover, you have to be encouraged constantly and trust your ideas and yourself of course. You also must understand how your audience thinks. The major skills are responsiveness and active listening. When you have both, your target will tend to tell you more about his/her thoughts. Also, it will help you become a friend, which is an effective way for persuasion.
Communication skills are really important to have. In other words, you must be able to reach your point briefly without repeating and giving details.
Finally, you must be organized; you should know the audience as well as your point. You must know what you are searching for.